Morning People, Happy People by Zatch

From baroque pop to goth rock, from power pop to acoustic folk, the sounds of Morning People, Happy People by Zatch bring the outsider ethic back to bedroom rock. An incessant willingness to combine disjointed styles and explore a deep vocal inflection that has all but vanished from today’s musical landscape cements this album as the work of a creative and experimental figure who uses any tools at hand to purify their artistic voice. Self-soothing lyrics fight off the encroaching dread of a panic attack, with positive yet somewhat sarcastic imagery and a decisive retreat into the writer’s internal world. Similarly, instrumentals pull from influences in the easygoing side of pop, indie, and rock, embracing those comfortable sounds that provide us a home in our most uncomfortable life circumstances. However, a lo fi production ethic and unusual stylistic combinations keep this album firmly in the outsider sphere, imbuing every moment with an intensely personal fingerprint and the sort of eccentric flair that represents bedroom music at its absolute best.